October 10. 2024. 6:41

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Belgium’s favourite pizza toppings revealed


  • A new study has revealed Belgium’s favourite pizza toppings with prosciutto taking first place.

1. Prosciutto

Prosciutto has an average of 650 monthly searches in Belgium. Simply translating to “ham” from Italian, prosciutto is uncooked, unsmoked, dry cured pork. It is usually thinly sliced and comes from the hind leg.

2. Pepperoni

Pepperoni has 599.17 average monthly searches. The cured meat is a type of salami, made from pork or a combination of pork and beef. Paprika and chilli are the main spices found in pepperoni, but it can also contain black pepper, garlic, and mixed herbs.

3. Mozzarella

Mozzarella is searched for an average of 335.00 times a month. Made of cow or buffalo milk, this semi-soft cheese is known for its subtle flavour and stretchy texture when melted. It is the main component of the classic Margherita pizza.

4. Courgette

In Belgium, Courgette has an average of 245.83 monthly searches. Also known as Zucchini, a courgette is a summer squash and works best as a pizza topping when thinly sliced due to its high-water content.

5. Nduja

Nduja is searched for, on average, 229.17 times a month. It is a spicy, spreadable sausage from Italy that has gained worldwide popularity in the last few years. Combined with a drizzle of hot honey, this duo adds the perfect amount of heat and sweetness to your pizza.

Top 5 Favourite Pizza Toppings

Rank Topping Average Monthly Search Volume
1 Prosciutto 650.00
2 Pepperoni 599.17
3 Mozzarella 335.00
4 Courgette 245.83
5 Nduja 229.17
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“It is fascinating to discover which toppings are the most popular in each country. We can see plenty of influence from different cuisines across Europe, not just from Italy, such as the Mediterranean with the additions of feta, olives, and fish and even Turkish food, like doner meat making the list in some areas.

“With summer in full swing, if there’s a topping on the list you haven’t tried before, now is the perfect time to see what the hype is about.”

Methodology

Search volumes for 50 different pizza toppings were collected for each European country.

Below is a list of the search terms analyzed, where [x] is the topping:

  • [x] pizza
  • [x] pizza topping
  • How to make [x] pizza
  • Where to buy [x] pizza

A full data set of every European country’s result is available on request.

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